IFMR GSB’s Marketing faculty team truly is a blend of rich industry experience and strong academic credentials! Four members of the Marketing faculty shared their perspectives on “The Changing Face of Marketing – Impact of New Technologies” hosted by Confederation of Indian Industry (CII) as part of their MarTech Webinars 2020. The team comprised the following faculty members:
- Prof R S Sathya Saminadan sharing his insights on ‘Contemporary Techniques in Digital Marketing’.
- Prof Amar Saxena sharing his insights on ‘Understanding Customers – How Analytics and Research help’.
- Prof Sunanda Sangwan sharing her insights on ‘New Technologies and The Future Of Marketing’.
- Prof R Sathyanarayanan sharing his insights on ‘Branding in a New Tech Era’.