{"id":33054,"date":"2024-02-12T10:21:32","date_gmt":"2024-02-12T10:21:32","guid":{"rendered":"https:\/\/krea.edu.in\/ifmrgsb\/?p=33054"},"modified":"2024-02-12T10:26:41","modified_gmt":"2024-02-12T10:26:41","slug":"purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university","status":"publish","type":"post","link":"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/","title":{"rendered":"Purpose, Permanence and sustainability\u00a0teaching intervention by Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor, Marketing at IFMR GSB, Krea University"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor, Marketing at IFMR GSB, Krea University\u00a0has been invited by the\u00a0<em>Network for Business Sustainability<\/em>, powered by the Centre for Building Sustainable Value at the Ivey Business School (Western University, Canada), to present his\u00a0<em>Purpose, Permanence and sustainability<\/em>\u00a0teaching intervention in the Brand Management elective course of the IFMRGSB&#8217;s MBA programme. The intervention covers the idea of the economy of permanence of Gandhian economist J C Kumarappa, the deep purpose continuum of Harvard Business School Professor Ranjay Gulati, and the ENROADS climate action simulation of Climate Interactive and MIT Management Sustainability Initiative.\u00a0Sathyanarayanan R\u00a0will deliver this talk in March 2024, during the Global webinar on teaching climate in business schools.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2024\/02\/satya-narayanan.png\" alt=\"\" class=\"wp-image-33058\" srcset=\"https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2024\/02\/satya-narayanan.png 500w, https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2024\/02\/satya-narayanan-300x300.png 300w, https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2024\/02\/satya-narayanan-150x150.png 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2024\/02\/satya-fac-focus-1.png\" alt=\"\" class=\"wp-image-33056\" srcset=\"https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2024\/02\/satya-fac-focus-1.png 500w, https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2024\/02\/satya-fac-focus-1-300x300.png 300w, https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2024\/02\/satya-fac-focus-1-150x150.png 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor, Marketing at IFMR GSB, Krea University\u00a0has been invited by the\u00a0Network for Business Sustainability, powered by the Centre for Building Sustainable Value at the Ivey Business School (Western University, Canada), to present his\u00a0Purpose, Permanence and sustainability\u00a0teaching intervention in the Brand Management elective course of the IFMRGSB&#8217;s MBA programme. The intervention covers &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Purpose, Permanence and sustainability\u00a0teaching intervention by Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor, Marketing at IFMR GSB, Krea University&#8221;<\/span><\/a><\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[23],"tags":[],"class_list":["post-33054","post","type-post","status-publish","format-standard","hentry","category-spotlight","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v26.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor<\/title>\n<meta name=\"description\" content=\"Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Purpose, Permanence and sustainability\u00a0teaching intervention by Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor, Marketing at IFMR GSB, Krea University\" \/>\n<meta property=\"og:description\" content=\"Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor\" \/>\n<meta property=\"og:url\" content=\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/\" \/>\n<meta property=\"og:site_name\" content=\"Premier &amp; Leading B-School of India |Best MBA in Finance| Data Science\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/KreaUniversity\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-12T10:21:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-12T10:26:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/krea.edu.in\/ifmrgsb\/wp-content\/uploads\/2024\/02\/satya-narayanan.png\" \/>\n<meta name=\"author\" content=\"Ram Kumar\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@kreauniversity\" \/>\n<meta name=\"twitter:site\" content=\"@kreauniversity\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ram Kumar\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/\"},\"author\":{\"name\":\"Ram Kumar\",\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/#\/schema\/person\/b3f92dc0ff4e2560a8277afd8e8bd7b2\"},\"headline\":\"Purpose, Permanence and sustainability\u00a0teaching intervention by Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor, Marketing at IFMR GSB, Krea University\",\"datePublished\":\"2024-02-12T10:21:32+00:00\",\"dateModified\":\"2024-02-12T10:26:41+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/\"},\"wordCount\":136,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/#organization\"},\"image\":{\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/krea.edu.in\/ifmrgsb\/wp-content\/uploads\/2024\/02\/satya-narayanan.png\",\"articleSection\":[\"Spotlight\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/\",\"url\":\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/\",\"name\":\"Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor\",\"isPartOf\":{\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/krea.edu.in\/ifmrgsb\/wp-content\/uploads\/2024\/02\/satya-narayanan.png\",\"datePublished\":\"2024-02-12T10:21:32+00:00\",\"dateModified\":\"2024-02-12T10:26:41+00:00\",\"description\":\"Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor\",\"breadcrumb\":{\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#primaryimage\",\"url\":\"https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2024\/02\/satya-narayanan.png\",\"contentUrl\":\"https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2024\/02\/satya-narayanan.png\",\"width\":500,\"height\":500},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/krea.edu.in\/ifmrgsb\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Purpose, Permanence and sustainability\u00a0teaching intervention by Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor, Marketing at IFMR GSB, Krea University\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/#website\",\"url\":\"https:\/\/krea.edu.in\/ifmrgsb\/\",\"name\":\"Premier & Leading B-School of India |Best MBA in Finance| Data Science\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/krea.edu.in\/ifmrgsb\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/#organization\",\"name\":\"IFMR Graduate School of Business\",\"alternateName\":\"IFMRGSB - IFMR Graduate School of Business\",\"url\":\"https:\/\/krea.edu.in\/ifmrgsb\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2020\/08\/IFMR-REGULAR-LOGO.svg\",\"contentUrl\":\"https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2020\/08\/IFMR-REGULAR-LOGO.svg\",\"width\":360,\"height\":252,\"caption\":\"IFMR Graduate School of Business\"},\"image\":{\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/KreaUniversity\/\",\"https:\/\/x.com\/kreauniversity\",\"https:\/\/www.instagram.com\/kreauniversity\/\",\"https:\/\/www.youtube.com\/channel\/UC7hu2pt6seIJLMiO0Tqe7XQ\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/#\/schema\/person\/b3f92dc0ff4e2560a8277afd8e8bd7b2\",\"name\":\"Ram Kumar\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/krea.edu.in\/ifmrgsb\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/krea.edu.in\/ifmrgsb\/wp-content\/litespeed\/avatar\/629ddeeceab846b2871ba15413d8fb3d.jpg?ver=1776857103\",\"contentUrl\":\"https:\/\/krea.edu.in\/ifmrgsb\/wp-content\/litespeed\/avatar\/629ddeeceab846b2871ba15413d8fb3d.jpg?ver=1776857103\",\"caption\":\"Ram Kumar\"},\"url\":\"https:\/\/krea.edu.in\/ifmrgsb\/author\/ramkumar\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor","description":"Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/","og_locale":"en_US","og_type":"article","og_title":"Purpose, Permanence and sustainability\u00a0teaching intervention by Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor, Marketing at IFMR GSB, Krea University","og_description":"Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor","og_url":"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/","og_site_name":"Premier &amp; Leading B-School of India |Best MBA in Finance| Data Science","article_publisher":"https:\/\/www.facebook.com\/KreaUniversity\/","article_published_time":"2024-02-12T10:21:32+00:00","article_modified_time":"2024-02-12T10:26:41+00:00","og_image":[{"url":"https:\/\/krea.edu.in\/ifmrgsb\/wp-content\/uploads\/2024\/02\/satya-narayanan.png","type":"","width":"","height":""}],"author":"Ram Kumar","twitter_card":"summary_large_image","twitter_creator":"@kreauniversity","twitter_site":"@kreauniversity","twitter_misc":{"Written by":"Ram Kumar","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#article","isPartOf":{"@id":"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/"},"author":{"name":"Ram Kumar","@id":"https:\/\/krea.edu.in\/ifmrgsb\/#\/schema\/person\/b3f92dc0ff4e2560a8277afd8e8bd7b2"},"headline":"Purpose, Permanence and sustainability\u00a0teaching intervention by Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor, Marketing at IFMR GSB, Krea University","datePublished":"2024-02-12T10:21:32+00:00","dateModified":"2024-02-12T10:26:41+00:00","mainEntityOfPage":{"@id":"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/"},"wordCount":136,"commentCount":0,"publisher":{"@id":"https:\/\/krea.edu.in\/ifmrgsb\/#organization"},"image":{"@id":"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#primaryimage"},"thumbnailUrl":"https:\/\/krea.edu.in\/ifmrgsb\/wp-content\/uploads\/2024\/02\/satya-narayanan.png","articleSection":["Spotlight"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/","url":"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/","name":"Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor","isPartOf":{"@id":"https:\/\/krea.edu.in\/ifmrgsb\/#website"},"primaryImageOfPage":{"@id":"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#primaryimage"},"image":{"@id":"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#primaryimage"},"thumbnailUrl":"https:\/\/krea.edu.in\/ifmrgsb\/wp-content\/uploads\/2024\/02\/satya-narayanan.png","datePublished":"2024-02-12T10:21:32+00:00","dateModified":"2024-02-12T10:26:41+00:00","description":"Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor","breadcrumb":{"@id":"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#primaryimage","url":"https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2024\/02\/satya-narayanan.png","contentUrl":"https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2024\/02\/satya-narayanan.png","width":500,"height":500},{"@type":"BreadcrumbList","@id":"https:\/\/krea.edu.in\/ifmrgsb\/purpose-permanence-and-sustainability-teaching-intervention-by-sathyanarayanan-r-sundram-fasteners-associate-professor-marketing-at-ifmr-gsb-krea-university\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/krea.edu.in\/ifmrgsb\/"},{"@type":"ListItem","position":2,"name":"Purpose, Permanence and sustainability\u00a0teaching intervention by Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor, Marketing at IFMR GSB, Krea University"}]},{"@type":"WebSite","@id":"https:\/\/krea.edu.in\/ifmrgsb\/#website","url":"https:\/\/krea.edu.in\/ifmrgsb\/","name":"Premier & Leading B-School of India |Best MBA in Finance| Data Science","description":"","publisher":{"@id":"https:\/\/krea.edu.in\/ifmrgsb\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/krea.edu.in\/ifmrgsb\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/krea.edu.in\/ifmrgsb\/#organization","name":"IFMR Graduate School of Business","alternateName":"IFMRGSB - IFMR Graduate School of Business","url":"https:\/\/krea.edu.in\/ifmrgsb\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/krea.edu.in\/ifmrgsb\/#\/schema\/logo\/image\/","url":"https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2020\/08\/IFMR-REGULAR-LOGO.svg","contentUrl":"https:\/\/www-cdn.krea.edu.in\/ifmrgsb\/2020\/08\/IFMR-REGULAR-LOGO.svg","width":360,"height":252,"caption":"IFMR Graduate School of Business"},"image":{"@id":"https:\/\/krea.edu.in\/ifmrgsb\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/KreaUniversity\/","https:\/\/x.com\/kreauniversity","https:\/\/www.instagram.com\/kreauniversity\/","https:\/\/www.youtube.com\/channel\/UC7hu2pt6seIJLMiO0Tqe7XQ"]},{"@type":"Person","@id":"https:\/\/krea.edu.in\/ifmrgsb\/#\/schema\/person\/b3f92dc0ff4e2560a8277afd8e8bd7b2","name":"Ram Kumar","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/krea.edu.in\/ifmrgsb\/#\/schema\/person\/image\/","url":"https:\/\/krea.edu.in\/ifmrgsb\/wp-content\/litespeed\/avatar\/629ddeeceab846b2871ba15413d8fb3d.jpg?ver=1776857103","contentUrl":"https:\/\/krea.edu.in\/ifmrgsb\/wp-content\/litespeed\/avatar\/629ddeeceab846b2871ba15413d8fb3d.jpg?ver=1776857103","caption":"Ram Kumar"},"url":"https:\/\/krea.edu.in\/ifmrgsb\/author\/ramkumar\/"}]}},"rttpg_featured_image_url":null,"rttpg_author":{"display_name":"Ram Kumar","author_link":"https:\/\/krea.edu.in\/ifmrgsb\/author\/ramkumar\/"},"rttpg_comment":0,"rttpg_category":"<a href=\"https:\/\/krea.edu.in\/ifmrgsb\/category\/uncategorized\/spotlight\/\" rel=\"category tag\">Spotlight<\/a>","rttpg_excerpt":"Sathyanarayanan R,\u00a0Sundram Fasteners Associate Professor, Marketing at IFMR GSB, Krea University\u00a0has been invited by the\u00a0Network for Business Sustainability, powered by the Centre for Building Sustainable Value at the Ivey Business School (Western University, Canada), to present his\u00a0Purpose, Permanence and sustainability\u00a0teaching intervention in the Brand Management elective course of the IFMRGSB&#8217;s MBA programme. The intervention covers&hellip;","_links":{"self":[{"href":"https:\/\/krea.edu.in\/ifmrgsb\/wp-json\/wp\/v2\/posts\/33054","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/krea.edu.in\/ifmrgsb\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/krea.edu.in\/ifmrgsb\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/krea.edu.in\/ifmrgsb\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/krea.edu.in\/ifmrgsb\/wp-json\/wp\/v2\/comments?post=33054"}],"version-history":[{"count":2,"href":"https:\/\/krea.edu.in\/ifmrgsb\/wp-json\/wp\/v2\/posts\/33054\/revisions"}],"predecessor-version":[{"id":33060,"href":"https:\/\/krea.edu.in\/ifmrgsb\/wp-json\/wp\/v2\/posts\/33054\/revisions\/33060"}],"wp:attachment":[{"href":"https:\/\/krea.edu.in\/ifmrgsb\/wp-json\/wp\/v2\/media?parent=33054"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/krea.edu.in\/ifmrgsb\/wp-json\/wp\/v2\/categories?post=33054"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/krea.edu.in\/ifmrgsb\/wp-json\/wp\/v2\/tags?post=33054"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}