Emergence of sports industry and its future

“The emergence of the sports industry presents an opportunity from a career standpoint, as an economic contributor and as a contributor to nation building.” With that, Deep Mukherjee,  CEO, CII- National Committee on Sports, shared insights from the evolving realm of sports with the students at Krea. Speaking of opportunities across talent management, programming, data analysis and tech in sports, Deep touched upon the explosive growth of sports as an industry, its potential to create millions of jobs in the near future, inculcating sports into curriculum as a wholesome subject and not a supplement and how it helped in the holistic development of a student. Speaking of the campaign ‘Making India Play’ he encouraged the need to build a sporting culture in India.