The paper Design Thinking View on an affordable public bike-sharing project from India by Sathyanarayanan Ramachandran, Associate Professor of Marketing, IFMR Graduate School of Business, Krea University, has been accepted for presentation at the Academic Design Management Conference (ADMC) 2024.
ADMC is a prestigious international academic design management conference held annually in various locations around the world. This year, it will take place in Delft, Netherlands. Sathyanarayanan Ramachandran will present his paper on 6-7 August, 2024.
