A research paper co-authored Dr Junaid Iqbal, Post-Doctoral Fellow, IFMR GSB has recently been published in the Corporate Social Responsibility and Environmental Management (Wiley Publishers), a Q1-ranked journal with an impact factor of 9.1. The paper is titled, The Green Advantage: Leveraging Leadership and Employee Ownership for Sustainable Business Strategy in Emerging Markets.
Brief
The current study examines the impact of Green Transformational Leadership on Employee Green Behaviour with Green Psychological Ownership acting as a mediator and Green Identity as a moderator, aligning with the United Nations Sustainable Development Goals, particularly SDG 12 and SDG 13. Using a quantitative cross-sectional design, data from 347 SME employees and managers in India were analysed using PLS-SEM. The study underscores the role of green leadership in fostering pro-environmental behaviour through psychological ownership and highlights the importance of cultivating employees’ green identity to promote sustainable practices, improve organizational performance, and reduce resource waste.
