Dr Jayaram Ramakrishnan pens an article in MSME Titbits

Dr Jayaram Ramakrishnan, Professor of Practice, IFMR GSB has authored an article titled Is ABC for MSME’s too? – The Answer is an Emphatic YES – Case study of an MSME Pressure die casting Unit. The article has been published in MSME Titbits, the bi-monthly flagship Journal of MSME ; Start up Promotion Board of …

Dr Vijaya C presents a paper at 53rd EBES Conference

​Dr Vijaya C, Assistant Professor, Finance, Accounting and Quantitative Finance, IFMR GSB presented her research paper titled, ‘Enhancing Liquidity in Commodity Derivatives’, co-authored with Rahul Kumar, MBA Cohort of 2024-26, FMR GSB, at the 53rd Eurasia Business and Economics Society (EBES) Conference hosted by the Faculty of Economics and Business at the Universidad Complutense, Madrid …

Professor Jayaram Ramakrishnan authors a book chapter

Professor Jayaram Ramakrishnan, Professor of Practice, Finance, IFMR GSB, has authored achapter titled A Three-Pronged Strategy for Production Cost Optimisation in MSMEs andRole of CMAs, in the special publication titled Role of CMAs in Viksit Bharat 2047,published by the Institute of Cost Accountants of India (ICMAI). The book was launched by thehonourable Governor of West …

​Dr Vasupradha Srikrishna pens a book chapter

​Dr Vasupradha Srikrishna, Assistant Professor, Communications​, IFMR GSB has contributed a Book Chapter titled “Pixels and Pedagogy: A Case Study of Experiential Learning by Media Students in Tamil Nadu During the Covid-19 Pandemic” in the book Digital Inequalities in Media Education in South Asia: Context and Consequences of the Covid-19 Pandemic – A Routledge Publication. …

​Dr Vasupradha Srikrishna at a key learning event on Positive Deviance in Tanzania

​Dr Vasupradha Srikrishna, Assistant Professor, Communications​, IFMR GSB was recently invited to contribute to a key learning event on Positive Deviance, organised by SNV and led by Professor. Arvind Ainghal (Samuel Shirley and Edna Holt Marston Endowed Professor, The University of Texas at El Paso) in Dar es Salaam, Tanzania, running from 29 September to …

Dr Vijaya C presents case study at INDAM Special Conference

​Dr Vijaya C, Assistant Professor, Finance, Accounting and Quantitative Finance, IFMR GSB presented her case study titled, ‘Saroja Modern Rice MIlls: Complexity of Sales and Operations Planning’, co-authored with Professor N Chandrasekran, Professor, Operations and Strategy, ​ at the INDAM Special Conference on ‘Vibrant MSME 2025 – Leadership and Sustainable Growth in Focus”, held on …

A research paper by Jyothis Franklin and Dr Jayasankar Ramanathan published in the Indian Journal of Marketing

A research paper by Jyothis Franklin, PhD scholar and Dr Jayasankar Ramanathan, Associate Professor, Marketing, IFMR GSB titled Understanding the Literature on Advertising Ethics Using Morphological Analysis, has been published in the Indian Journal of Marketing. Abstract of the Paper Purpose : This study reviews the literature on advertising ethics and identified research gaps to …

Two research papers co-authored by MBA student Prerona Jana published in reputed journals

Two research papers co-authored by Prerona Jana, MBA Cohort of 2024 – 2026, IFMR GSB, have been published. Subtractive proteomics unravel the potency of D-alanine-D-alanine ligase as the drug target for Burkholderia pseudomallei in International Journal of Biological Macromolecules. Two Birds with One Stone: Targeting Wild Type and Drug Resistant Mutant ALK using Brute Force …