With deep insights into the world of visual merchandising, Radhika Subramanian, Head – Marketing, Retail Operations, and Customer Service at India Circus by Krsnaa Mehta (A Godrej Venture) interacted with the students at IFMR GSB. “The purpose of visual merchandising is to attract, engage and motivate customers towards making the purchase”, with that Radhika shed light on the storytelling nature, principles and process of this key marketing tool in retail.
Author Archives: Ram Kumar
Raghu Sundaram joins Krea University Academic Council
Raghu Sundaram, Dean of NYU Stern joins Krea University Academic Council. On joining Krea, Raghu said, “In today’s change driven world, it’s important to adapt, evolve and experiment. Along with my eminent colleagues in the Council, I envision a more vibrant and globally relevant learning experience at Krea which in turn empowers graduates to lead the change.”
Beyond the Classroom- the skills to become a potential employee
In an insightful interaction with the students of IFMR GSB, Lakshmanan (Laks) Krishnamoorthy- VP Engineering & General Manager, Navis shared his perspectives on transformational leadership. Allaying concerns surrounding the leap from classroom to employment, Mr Krishnamoorthy stressed on SIMPLE, expanded to Social Skills, Interpersonal Relationship, Money Matters, Personal Branding, Learning, and Endurance.
Prof Sumit Mishra publishes impactful research paper
IFMR GSB faculty member — Sumit Mishra, Assistant Professor, Economics and Data Science has co-authored an impactful research paper, “Diversity Deficit and Scale-Flip” with Naveen Bharathi (Harvard University), Deepak Malghan (IIM – Bangalore), and Andaleeb Rahman (Cornell University) published in the Journal of Development Studies, using data from more than half a million villages in India, shows that greater caste-diversity is associated with better public goods access in rural India.
Prof N Chandrasekharan authors the book ‘Operations Strategy’
“Operations Strategy”, a book by Prof N Chandrasekharan of IFMR GSB at Krea University, co-authored with Prof. Chandiran P has been published by CENGAGE. The book with its practical approach will add immense value not just for students but for practitioners as well.
COVID-19: A Turning Point for Fintechs in India?
Anoushaka Chandrashekar and Fabrizio Valenti pen this final installment in the three-part blog series – ‘Beyond Health: How the COVID-19 pandemic is impacting financial services in India’. Based on discussions with founders of two fintech companies, this piece looks at implications of the COVID crisis on fintechs in India. It explores the challenges faced by fintechs in the current context, and highlights opportunities for growth.
Where Do We Go with Health Policy and Research in a Post-COVID World?
The Banyan Academy of Leadership and Mental Health organised a webinar, which will also feature Principal Economist at LEAD, Dr. Shailender Swaminathan. A collaboration with LEAD at Krea University, the webinar examined the future directions of health policy and research in India, with a focus on mental health in the current context.
Shobha Das on world post COVID-19
Dr Shobha Das, Dean at IFMR GSB shared her perspectives on the world post COVID-19 and its domino effect on organizations. The panel of experts discussed ‘COVID19 Impact on Innovation and Innovation Trajectories’ in an e-conclave hosted by IIM Sirmaur. The discourse featured thoughts on COVID-19’s impact on Innovation processes, role of technology, healthcare products, and challenges for leaders and organizations in revamping innovation trajectories.
Krea hosts dialogue sans borders- conversations with the world
Krea University hosted a series of compelling conversations between eminent subject experts from world-renowned universities and research organizations across the globe, and the academic minds at Krea — on the post-crisis future of our nations, health, families, societies, environment and the interconnected world we live in. These curated diverse global narratives redefine the world of tomorrow. With more than 20 eminent speakers from 7 nations across the globe, dialogue sans borders was a four session global event.
IWWAGE is partnering with DAY-NRLM through SWAYAM
Through SWAYAM (Strengthening Women’s institutions for Agency and Empowerment), IWWAGE is partnering with Deendayal Antayodaya Yojana-National Rural Livelihoods Mission (DAY-NRLM), one of India’s largest livelihoods programme. They will provide technical assistance to support this strategy and institutionalise gender across all levels of the Mission.