Category Archives: Uncategorized

Professor Madhuri Saripalle, Professor, Economics and MBA Chairperson, IFMR GSB, Krea University has penned an article in The Hindu BusinessLine titled, Looking into our export basket. The article examines the export share of India’s top exporting industries from 2017-18 to the first quarter of 2024-25, covering both pre- and post-Covid years and concludes that India’s export landscape has undergone significant …

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A case study by Professor Sathyanarayanan R, Sundram Fasteners Associate Professor, Marketing, IFMR GSB, Krea University was accepted for presentation at the National Conference organised by the Indian Institute of Public Administration (IIPA), New Delhi, on 30 September, 2024. He presented his case study Marketing and Public administration challenges of Overtourism – The Case of Amsterdam …

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Jyothis Franklin, PhD student, IFMR GSB, Krea University presented a research paper titled Understanding the Literature on Advertising Ethics at the 15th European Marketing Academy Conference (EMAC) Regional 2024 hosted by the ISEG, Lisbon School of Economics and Management and ADVANCE – Research Center in Management on 25-27 September, 2024 in Lisbon, Portugal. She co-authored it with …

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Professor Srinivasan Kalyanasundaram, Professor of Practice in Finance, IFMR GSB, Krea University attended the Cryptocurrency Research Conference 2024 (CRC 2024) at Zayed University in Dubai and presented a paper titled Role of CBDCs in Shaping International Payments and Promoting Inclusive Finance. He co-authored it with Sanjana Mattaparthi, an SIAS student. His paper presentation was well …

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We are thrilled to announce that Abinav Ram Kumar and Tejasvini Karthikeyan, first-year MBA students from IFMR GSB, Krea University, have secured 1st place in the prestigious Finance Fast Forward Competition (F3), organised by J.P. Morgan Chase & Co. The event took place on 20 September, 2024 at JPMC’s Mumbai office, with over 11 colleges …

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The University Grants Commission and the University of Madras organised a two-week online refresher course for the commerce and management faculty members of several colleges in Tamil Nadu and other states. On 17 September, 2024, Professor Sathyanarayanan R, Associate Professor of Marketing, IFMR GSB, Krea University, was invited to address the participants in this refresher course …

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Dr Jyoti Kumari, Assistant Professor of Finance, Accounting & Quantitative Finance, IFMR GSB, Krea University recently penned an article in TheBuckStopper titled Robo Advisors and the Digital Wealth Management: The Future of Indian Capital Markets. The article analyses and predicts the role of virtual robotics and robo-advisors in the Indian financial market in reshaping the financial industry and …

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Dr Suresh Govindapuram, Assistant Professor of Economics, IFMR GSB, Krea University virtually presented a paper titled Cultural Distance and Discrimination in Access to Financial Services: A Case Study for Bank Loans in Rural India at the European Regional Science Association (ESRA 2024) Congress: Regional Science Dialogues for Peace and Sustainable Development on 26 August, 2024 under the …

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We’re excited to announce the selection of Shubham Bhattacharyya, Aditya Patni, Neelam Meghashyam, and Ritam Sen as the new Junior Student Council members of IFMR GSB, Krea University. We look forward to the positive impact these leaders will bring to our campus. 

Sathyanarayanan Ramachandran, Sundram Fasteners Associate Professor, Marketing, IFMR GSB, Krea University successfully presented his paper Design Thinking View on an affordable public bike-sharing project from India during the Academic Design Management Conference 2024 held at TU Delft, Netherlands, on 6 and 7 August, 2024. The paper was based on the innovative “Bikes of Bijnor” project as an …

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