Role-based and environment-based flexibilities could be the real game-changers for controlling ongoing employment issues. Dr Pallavi Pandey, Assistant Professor, HR & OB, IFMR GSB, Krea University pens an article in The Economics Times discussing flexible practices other than work-from-home and how these strategies are reshaping the modern workspace.
Read the article here.
Dr Debasish Mishra, Assistant Professor, Data Science & Information Systems, IFMR GSB, Krea University co-authors a research article on the applications of machine learning in manufacturing. Titled Tool Wear and Remaining Useful Life Estimation in Precision Machining Using Interacting Multiple Model, published in the Journal of Manufacturing Systems, the article demonstrates a methodology for diagnosis and prognosis of cutting tools in precision machining processes, which has been validated using machining tests conducted on three different machines with varying machining parameters to develop a generalised solution.
Access the publication here.
Professor Madhuri Saripalle, Professor, Economics & MBA Chairperson, IFMR GSB, Krea University along with Dr Vijaya Chebolu-Subramanian recently published her paper, Impact of COVID-19 on production decisions of marginal, small and medium farmers: empirical evidence from South India in the Journal of Agribusiness in Developing and Emerging Economies.
This study analyses the impact of COVID-19 on agricultural production in South India by evaluating the influence of market channels and socioeconomic conditions on the production decisions of farmers during two key cropping seasons. The authors base our analysis on primary data from 200 marginal, small and medium farmers, primarily focusing on the key seasonal crops, namely paddy and black gram in Villupuram district of Tamil Nadu. After the easing of lockdown measures in June 2020, their research revealed substantial disruptions in agricultural production during the critical Kharif and Rabi seasons.
Most farmers refrained from returning to their fields during the Kharif season; those who did, produced millet as the main crop. Factors such as choice of market channels in previous seasons, economic status, access to all-weather roads, labour availability, gender and coping strategies played an important role in the return to production in the subsequent Kharif and Rabi seasons. This study contributes to the literature on factors influencing farmer choice and decision-making and provides nuances to discussions by analyzing crop-specific supply chains, highlighting the critical role of socioeconomic factors. It also highlights the role of demographics and infrastructural factors like access to all-weather roads and access to markets that influence farmers’ production decisions.
Access the publication here.
Dr Praveen Bhagawan, Associate Professor, Finance, Accounting and Quantitative Finance & Area Chair – Finance, Accounting and Quantitative Finance, IFMR GSB, Krea University actively participated in the Financial Markets and Corporate Governance (FMCG) 2024 Conference, held on 2–4 April, 2024, at Monash University, Malaysia.
During the conference, Dr Bhagawan presented two papers, engaged in discussions on three papers, and served as the chair for a technical session.
Dr Bhagawan presented the following papers:
Additionally, he contributed to discussions on the following papers:
Dr Bhagawan also chaired Technical Session 2.2 on Sustainable Finance and Corporate Finance during FMCG 2024.
Furthermore, he was part of the PhD programme committee of FMCG 2024.
For further details, please refer to the attached 14th FMCG Conference Program Handbook here.
Dr Suresh Govindapuram, Assistant Professor of Economics, IFMR GSB, Krea University and Christon Thomas, PhD Student, IFMR GSB, Krea University have presented a paper on Women’s Financial Inclusion and Economic Development: Evidence from India at the 64th Annual Conference of the Indian Society of Labour Economics (ISLE). The Conference was held on 29-31 March, 2024 at the University of Hyderabad, and was organised by the School of Economics, University of Hyderabad in collaboration with the Department of Liberal Arts, IIT Hyderabad, the Centre for Economic and Social Studies (CESS), Hyderabad and the Council for Social Development (CSD), Hyderabad.
For more information on the ISLE conference, click here.
Read the Abstract here.
Dr Pallavi Pandey, Assistant Professor, HR & OB, and Area Chair – OB & HR, IFMR GSB, Krea University has received the Best Paper Award for her research paper titled Employees Perception Of Work From Home: A Developing Nation Context at the TAPMI International Research Conference on Reimaginging People Management (TIRCRPM), hosted by the TAPMI Institute of Management held on 28 – 30 March, 2024.
Sathyanarayanan Ramachandran, Sundram Fasteners Associate Professor, Marketing, IFMR GSB, Krea University authored a guest article in The Hindu BusinessLine, titled Tourist boom-turned-bane. Trampled by overtourism. The article sheds light on the phenomenon of overtourism and emphasises the need for sustainable destination marketing.
Read the article here.
Sathyanarayanan Ramachandran, Sundram Fasteners Associate Professor of Marketing at IFMR GSB, Krea University, gave a talk on his Purpose, Permanence and Sustainability teaching intervention in the Product and Brand Management elective course of IFMR GSB’s MBA programme during the NBS Global webinar held on 19 March, 2024.
He was invited by the Network for Business Sustainability (NBS), powered by the Centre for Building Sustainable Value at the Ivey Business School at Western University, to present this as a part of their Teaching Climate Change in Business Schools Virtual Event Series.
In this module on Teaching Climate Policy and Negotiations in Business Schools, he described his practice of a sensitisation workshop incorporating the idea of the economy of permanence of the Gandhian economist J C Kumarappa and the deep purpose continuum of the Harvard Business School Professor Ranjay Gulati, followed by the hands-on ENROADS climate action simulation of Climate Interactive and MIT Management Sustainability Initiative. The ideas were well received and appreciated by the audience.
On 20 March, 2024, Krea University’s Admin Office in Chennai hosted a day-long workshop on Industrial Policy in Indian States. The event was organised by the Madras Institute of Development Studies (MIDS) in collaboration with the New Political Economy Initiative, IIT-Bombay.
The keynote address was delivered by Professor C Rangarajan, former Governor, RBI. Professor Madhuri Saripalle, Professor, Economics and Chairperson – MBA Programme at IFMR GSB, Krea University was a a speaker on the panel discussion on Sectoral Firms, and Professor Pulapre Balakrishnan, Visiting Professor at SIAS, Krea University chaired the Open-house session.
For more information, click here
Sathyanarayanan Ramachandran, Sundram Fasteners Associate Professor of Marketing, IFMR Graduate School of Business, Krea University conducted a Workshop on Case Method during the International Conference on Marketing Research 2024 (ICMR ’24) organised by Loyola Institute of Business Administration (LIBA) in partnership with Albers School of Business, Seattle University, US, held on 15 March, 2024.
The workshop covered changing cohorts, classroom psychology, Bloom’s revised taxonomy in the new millennium context, and the genesis of the Harvard Business School Case Method. The workshop also discussed the challenges and helped the participants to understand various ways to handle case discussions effectively.
